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Results Driven Media Solutions

Designed for the Always Changing Media Landscape

  • A Channel Agnostic Media Solution
  • Powered by Data and Consumer Insights
  • Experts in Building and Launching Brands
  • Direct and Brand Response Specialists
Our Mission

Our Mission

To understand the value of our client’s brands and the importance of the total consumer experience.

To power media programs with data and consumer driven insights.

To deliver measurable results and actionable insights.

About

About Us

TouchPoint is a media planning, buying and optimization agency, with an expertise in direct and brand response. Our clients range from startups to legacy brands.

Channels:

  • Digital Media / SEM
  • Direct / Brand Response TV
  • Traditional TV
  • Radio
  • Social: Organic and Paid
  • Community Management
  • Print / OOH / Alt
  • Grassroots Marketing / Events

Our Services Include:

  • Strategic Planning
  • Research and Consumer Insights
  • Media Buying and Optimization
  • Analysis, Reporting and Attribution
  • Media Audit
  • TheLab – Turnkey Solutions for New Product Launches

Our Core Practice

Our core practice is anchored by RoundTable Integration™, which supports our channel agnostic approach to business building.  All channel leaders are at the planning, buying and optimization table no matter what the media strategy is.

Having this full channel coverage is critical to maximizing our client’s advertising dollars as the path to purchase is no longer linear, it encompasses many channel touchpoints to capture a customer.

Work

Work

Experience

Our extensive and diverse category experience includes, but is not limited to, travel, technology, beverages, health / fitness, non-profits and pharmaceuticals.

Collaborate

We collaborate closely with our clients, their creative and marketing partners and our vendors to ensure success.

Connect

Connect with us to learn more about our client work, see case studies and explore how we might be able to optimize your valuable advertising dollars.

The Lab

TheLab

A turnkey solution for new company, product and service launches.

TheLab brings innovative new companies, products and services to market with maximum impact, and minimum risk.

We provide end-to-end capabilities to round out your business, including: business planning, brand identity, strategic development, creative services, media planning and buying, data analysis, web / app development and operations.

Our brand launch success spans categories from beverage, fitness, CPG, health and consumer tech among others.  Let’s build something great together.

Team

Team

Our agile, entrepreneurial approach follows three rules:

Executive Team

Our media professionals bring decades of industry experience delivering innovative client solutions.

Karen Kluger Founder / CEO
Maya Simonian Digital Director / EVP
Wendy Klugherz Group Director / SVP
Bill Fortune Search Director / SVP
Ben Orlopp Director of New Business Development
Imran Jaffery Social and Insights Director / VP
Karyn Schultheiss Operations Director / EVP
Isabel Delango Broadcast Director / EVP
Connect

Connect

New Business

Ben Orlopp
Director of New Business Development

borlopp@tpointmedia.com
(262) 993-2782

Work with Us

Bridget Italiano
Business Director

bitaliano@tpointmedia.com
(203) 665-7618

East Coast

TouchPoint East
112 Rowayton Ave

Norwalk, CT 06853
(203) 665-7700

West Coast

TouchPoint West
2828 SE 14th Avenue

Portland, OR 97202
(503) 455-8805

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